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	<title>eMentorMarketing &#187; Online Marketing</title>
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	<description>Expert Marketing Guidance For Fast Results</description>
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		<title>Saturday Sidecar: Too Busy &#8211; Or Too Broke &#8211; To Advertise</title>
		<link>http://ementormarketing.com/saturday-sidecar-too-busy-or-too-broke-to-advertise/</link>
		<comments>http://ementormarketing.com/saturday-sidecar-too-busy-or-too-broke-to-advertise/#comments</comments>
		<pubDate>Sat, 05 Nov 2011 15:50:48 +0000</pubDate>
		<dc:creator>Gina Blitstein</dc:creator>
				<category><![CDATA[Saturday Sidecar]]></category>
		<category><![CDATA[Online Marketing]]></category>

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		<description><![CDATA[Many sidecars suffer from an inconsistent work load. You’re often at the mercy of your customers, so you’re either busy &#8211; or you’re not. Sidecars rarely have much to spend on marketing to create more consistent influx of business, often falling into this “feast or famine” dynamic: When there’s business, you work. At those times, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>5 Start-Up Checkpoints</title>
		<link>http://ementormarketing.com/5-start-up-checkpoints/</link>
		<comments>http://ementormarketing.com/5-start-up-checkpoints/#comments</comments>
		<pubDate>Mon, 19 Sep 2011 18:07:45 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Day In The Life]]></category>
		<category><![CDATA[Online Marketing]]></category>

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		<description><![CDATA[When you are starting an online business the hardest part is getting things off the ground in terms of making your presence known to the online community.  More often than not when you think of tackling this job you end up suffering from paralysis by analysis or not having a clue as to where to [...]]]></description>
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		<title>Top 10 Reasons to Be Excited About PubCon Las Vegas 2011</title>
		<link>http://ementormarketing.com/top-10-reasons-to-be-excited-about-pubcon-las-vegas-2011/</link>
		<comments>http://ementormarketing.com/top-10-reasons-to-be-excited-about-pubcon-las-vegas-2011/#comments</comments>
		<pubDate>Fri, 09 Sep 2011 17:50:05 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Day In The Life]]></category>
		<category><![CDATA[Online Marketing]]></category>

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		<description><![CDATA[If you have never been to a PubCon conference now is the time to jump on board and enjoy some of the expert knowledge that will help you to grow your business and increase your revenue. PubCon is one of the largest social media and search conferences in the world and is held in European [...]]]></description>
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		<title>7 Reasons to Crawl Buck Naked to Search Marketing Expo – SMX East 2011</title>
		<link>http://ementormarketing.com/7-reasons-to-crawl-buck-naked-to-search-marketing-expo-smx-east-2011/</link>
		<comments>http://ementormarketing.com/7-reasons-to-crawl-buck-naked-to-search-marketing-expo-smx-east-2011/#comments</comments>
		<pubDate>Mon, 15 Aug 2011 17:58:00 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Day In The Life]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ementormarketing.com/7-reasons-to-crawl-buck-naked-to-search-marketing-expo-smx-east-2011/</guid>
		<description><![CDATA[If you are looking to sharpen your search engine marketing skills you should check out the Search Marketing Expo-SMX East taking place this September at the Jacob Javits Convention Center in New York City.&#160; Search Marketing Expo is one of the largest search engine marketing conferences around the globe and is organized by Third Door [...]]]></description>
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		<title>Say Yes to Email Exclusive Offers</title>
		<link>http://ementormarketing.com/say-yes-to-email-exclusive-offers/</link>
		<comments>http://ementormarketing.com/say-yes-to-email-exclusive-offers/#comments</comments>
		<pubDate>Fri, 05 Aug 2011 17:50:54 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Online Marketing]]></category>

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		<description><![CDATA[Email campaigns are an effective way to build a lasting relationship with your customers and maintain their loyalty.&#160; One of the ways you can encourage loyalty from your customers is to provide them with value that they cannot find anywhere else.&#160; By this we mean offering useful information and providing your customers with solutions to [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>pURLs of Wisdom &#8211; Smart URLs Aid Conversion</title>
		<link>http://ementormarketing.com/purls-of-wisdom-smart-urls-aid-conversion/</link>
		<comments>http://ementormarketing.com/purls-of-wisdom-smart-urls-aid-conversion/#comments</comments>
		<pubDate>Fri, 01 Jul 2011 18:07:22 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Search Engine Marketing]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Tools]]></category>

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		<description><![CDATA[If you are trying to decide the best way to go about a direct mail campaign it may help you to know that the days of sending out a mailing and hoping for the best are gone thanks to the concept of pURLs also known as Personalized URLs. pPURLs directly target your market and solicit [...]]]></description>
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		<slash:comments>3</slash:comments>
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		<title>How To: Find Your Target Market Online</title>
		<link>http://ementormarketing.com/how-to-find-your-target-market-online/</link>
		<comments>http://ementormarketing.com/how-to-find-your-target-market-online/#comments</comments>
		<pubDate>Tue, 14 Jun 2011 17:55:54 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Day In The Life]]></category>
		<category><![CDATA[How To]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ementormarketing.com/how-to-find-your-target-market-online/</guid>
		<description><![CDATA[This is a very important question to ask yourself. There is no point in creating a product for a market if that market is not motivated to learn about the subject. If they are passionate about the subject then they are prepared to pay money for products related to that target and if they are [...]]]></description>
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		<title>Actionable Marketing Tips of the Month</title>
		<link>http://ementormarketing.com/actionable-marketing-tips-of-month/</link>
		<comments>http://ementormarketing.com/actionable-marketing-tips-of-month/#comments</comments>
		<pubDate>Mon, 13 Jun 2011 10:00:00 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Day In The Life]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ementormarketing.com/actionable-marketing-tips-of-month/</guid>
		<description><![CDATA[We have being actively brainstorming to come up with Month by Month Actionable Marketing Tips for the forthcoming year. To do this we&#8217;ve been looking at our data and the projects that we have an ongoing vested interest in, and we&#8217;ve included some assumptions into the data based on behavior from previous years. So Without [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>7 Questions to Ask Before Investing in Mobile Marketing</title>
		<link>http://ementormarketing.com/7-questions-to-ask-before-investing-in-mobile-marketing/</link>
		<comments>http://ementormarketing.com/7-questions-to-ask-before-investing-in-mobile-marketing/#comments</comments>
		<pubDate>Mon, 16 May 2011 17:48:15 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Day In The Life]]></category>
		<category><![CDATA[Mobile]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ementormarketing.com/7-questions-to-ask-before-investing-in-mobile-marketing/</guid>
		<description><![CDATA[Marketing to mobile users is a conduit for encouraging interaction with your existing and potential clients. The fact that the average consumer is very social media focused makes the interaction and response to mobile marketing that much more effective than conventional online marketing. As a result, many online business owners have seen their sales jump [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>The Path of Persuasion vs. the Path of Innovation</title>
		<link>http://ementormarketing.com/the-path-of-persuasion-vs-the-path-of-innovation/</link>
		<comments>http://ementormarketing.com/the-path-of-persuasion-vs-the-path-of-innovation/#comments</comments>
		<pubDate>Mon, 09 May 2011 10:00:00 +0000</pubDate>
		<dc:creator>Debra Leitl</dc:creator>
				<category><![CDATA[Day In The Life]]></category>
		<category><![CDATA[Online Marketing]]></category>

		<guid isPermaLink="false">http://ementormarketing.com/the-path-of-persuasion-vs-the-path-of-innovation/</guid>
		<description><![CDATA[When you are creating a foundation on which to build your marketing strategies, one of the important decisions you must make is the manner in which you choose to market to your potential customers. In other words, how will you pitch your products and influence your market? This is where you must decide on the [...]]]></description>
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